Media and Consumer Relations for State Unitary Enterprise "MOSGORTEPLO"

The long- term and fruitful cooperation between "Business League" Communication Agency and SUE "Mosgorteplo" started in March, 2003 by a large- scale PR- campaign, aimed at informing large masses about the activity of the big enterprise, which provides the majority of metropolitan citizens with heating and warm water under the condominium reform and stock funding.

The following works have been carried out by the "Business League" Communication Agency during the two years of cooperation:

Weekly monitoring and Media clipping on the topical problems of SUE "Mosgorteplo"; writing analytical result reports;

Preparation and dissemination of information materials in specialized mass media. The activity was aimed at the timely payment for the services of SUE "Mosgorteplo"

Personal promotion of the top- employees of SUE "Mosgorteplo" in mass media;

Press- conferences and round tables on the topical issued of SUE "Mosgorteplo" for the representatives of target mass media;

Development of concept, design, preparation and publication of free monthly Informational leaflet of SUE "Mosgorteplo" entitled as "Warm News of Moscow" (number of copies – 500.000).